Your Favourites Brands | OVS
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A single shop.
Infinite shopping possibilities.
OVS is your reference point for fashion and lifestyle.
Discover a cared-for selection of brands
that share our values.
Quality at affordable prices. Inclusiveness. Sustainability and transparency.
Open stores
Our stores are open seven days a week.
We look forward to welcoming you
to a safe in-store environment.
Same-day Choose and Collect
Shop the assortment in your
OVS store on Order your favourites
and collect them in store the same day.
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Free delivery on orders over € 50.
Returns always free online and in store. Secure payments.
Buy now. Pay later. Without fee.
Pay your shopping in instalments.
Available on and in OVS stores.
top brand
Our most beloved brands, selected and cared for you.
Iconic brands and pleasant surprises in line with your style.
gap ovs
The casualwear icon. Denim,
soft cotton and the iconic GAP logo
eastpak ovs
Built to resist since 1952:
the unmistakeable design
from the most popular backpack brand for students
converse ovs
Converse means original
streetwear for kids all over the world.
chicco ovs
Wherever there is someone caring for a child,
Chicco is by their side.
iana ovs
For school, play and special occasions:
creating new looks with IANA
items is always fun.
new balance ovs
Since 1906, New Balance has been an expression of
perfect balance between the world of athletics
and the comfortable urban style
maui brand ovs
The original surfing and californian
lifestyle brand since 1980. an Explosive
mix of hawaiian style.
Yhe Milanese brand that since 2017
has made its name a mission.
Create sneakers in sustainable materials.
gap ovs
The iconic beauty & skincare brand.
100% vegetarian and cruelty-free products on
gap bambina ovs
Croff proposes textiles,
accessories and furnishings
to make your home unique
everlast ovs
The legendary sports brand
made in USA
that has been dressing up generations of champions since 1910.
nobody ovs
A young London brand with a clear mission:
to rewrite the rules of fashion. Through
affordable and planet-friendly collections.
baby angel ovs
Exuberant, ironic, playful:
OVS young line by Elio Fiorucci’s genius.
grand & hills ovs
The lifestyle and aesthetics
of American colleges translated into an energetic vision of casual clothing.
utopja ovs
A streetwear 3.0 project
that speaks to Gen Z,
developed by the creator
of Socjal Club.
piombo ovs
Timeless elegance
for the contemporary man.
Premium garments that are unique
in shape and colour.
A world full of tenderness in the shape of cuddly toys
that originate from the creative flair of Mrs Trudi Müller Patriarca and her plush fur animals.
thun ovs
The Bolzano-based brand of the iconic ceramics
angel is back
with early childhood collections
exclusively for OVS.
lillydoo ovs
Just like you, LILLYDOO only wants the best for your child.
That is why they use selected ingredients.
Simple and effective, using the “less is more” philosophy.
lovable ovs
Lovable creates products
that adapt to your body.
geo ovs
Always in keeping with trends
and must have items of the moment
TALLY has the perfect look for all occasions.
mya ovs
A brand for curvy women, dedicated to their beauty,
authenticity and desire to express themselves through their everyday look.
hybrid ovs
A wonderful warm, light and soft feeling.
A responsible, mindful choice
The “innovative beauty” brand
that offers fragrances
and cosmetics
in line with the latest wellness trends
and selfcare.