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Open OVS stores
Find out which stores are open,
region by region, to shop
in complete safety.
Chat and buy with OVS
Contact or video call your OVS store on WhatsApp.
Within 48 hours you will receive
your purchase at home.
Choose and collect with OVS
Browse the selection in your OVS store online.
Buy and pick up your shopping in store
in just a few hours.
Open OVS stores
Find out which stores are open,
region by region, to shop
in complete safety.
 
From
€22,95
ultralight jacket
Ultra-lightweight ecological padding, hood and resistant zip fastening.
From
€16,95
RAIN JACKET
Perfectly water resistant. In all the colours of the rainbow.
From
€22,95
ULTRALIGHT JACKET
Ultra-lightweight ecological padding, hood and resistant zip fastening.
From
€16,95
RAIN JACKET
Perfectly water resistant. In all the colours of the rainbow.
 
From
€22,95
Knitwear.
To experience.
When the temperature begins
to drop,
your wardrobe
becomes warmer and more comfortable.
Discover the OVS knitwear.
From
€79,95
From
€19,95
New trend
LOUNGEWEAR TO LOVE
Comfort, convenience, wellbeing.
FAUX FUR
The real season’s must have.
HOUNDSTOOTH
When masculine and feminine come together.
KIMONO JACKET
Your autumn go-to item.
LOUNGEWEAR TO LOVE
Comfort, convenience, wellbeing.
FAUX FUR
The real season’s must have.
HOUNDSTOOTH
When masculine and feminine come together.
KIMONO JACKET
Your autumn go-to item.
WONDER(FUL)
WOMAN
#THERIGHTWORDS
FOR A BETTER FUTURE
Buy the sweatshirt that supports the talents
of girls around the world.
 
jumper
€39,95
knitwear
collection.
Quality yarns, carefully selected.
From classic models to the more
unusual,
from autumn shares to
Mediterranean blues.
jumper
€39,95
jumper
€29,95
FIELD JACKET
€69,95
Extremely functional.
Protection and freedom of movement.
Windproof and rainproof fabric.
SPORT JACKET
€39,95
The casual outerwear par excellence,
with zip, knitted cuffs and oblique
pockets with flap.
Jackets for the changing season
FIELD JACKET
€69,95
Extremely functional. Protection and freedom of movement. Windproof and rainproof fabric.
SPORT JACKET
€39,95
The casual outerwear par excellence, with zip, knitted cuffs and oblique pockets with flap.

ONLINE CLOTHING: CASUAL, ON-TREND STYLES FOR MEN, WOMEN AND KIDS

OVS is Italy’s leading brand for men’s, women’s and kids’ fashions, bringing you the freedom to wear Italian style every day and at the best possible prices. Shop all the collections in over 900 stores throughout Italy and abroad, as well as online at OVS.it.

NEW AUTUMN-WINTER WOMENSWEAR COLLECTION

The new AUTUMN-WINTER womenswear collection by OVS offers all the season’s essential styles: dresses, T-shirts, shirts, jeans, underwear and everything else you need for a look that is always on-trend, now also available in a full range of plus sizes. For this autumn/winter season, don’t miss out on OVS’ women's dresses, versatile and designed for those who love casual style but who also want to be able to transform it with the right accessories, into something perfect for more elegant occasions. As well as dresses, OVS has a selection of women’s shirts and blouses in a full range of colours, models and styles: from the classic white shirt for wearing with OVS skirts and trousers, to georgette blouses with floral prints. And for all denim lovers, the collection of women’s jeans has something for everyone to choose from:: shop our online collection of boyfriend, high rise, flared, ripped, push-up, regular, stretch and elastic jeans. Practical and versatile, this new collection of OVS underwear offers a wide range of push-up, padded and balconette bras, as well as briefs, thongs, tanga briefs and French knickers. Shop our wide range of pyjamas and nightdresses and purchase our collection of women’s underwear online. Don’t miss all the new items in the 2020 autumn/winter womenswear collection!

NEW AUTUMN-WINTER MENSWEAR COLLECTION

Designed especially for men who keep up with the very latest trends, the OVS autumn/winter menswear collection offers a large selection of trousers, shirts, jeans, chinos, men’s t-shirts and everything else you need to complete your outfits this season. Ideal for a casual look or to finish off a formal outfit, our new collection of casual shirts and elegant shirts are the perfect addition to any wardrobe. Wear them over men’s jeans - available in a vast array of fits and washes to suit any style - like OVS trousers, and men’s chinos: versatile and resistant chinos for guaranteed comfort and style, whatever the occasion. For the new autumn/winter collection of men’s underwear, OVS has created a selection of casual and versatile underwear for men: from pyjamas to briefs, boxers, and socks for an OVS men’s underwear collection that is absolutely not to be missed. Discover all the new fashion items and menswear for AUTUMN-WINTER 2020.

NEW KIDS’ AUTUMN-WINTER COLLECTION

For mini fashionistas, the new AUTUMN-WINTER kidswear collection from OVS includes T-shirts, skirts, kids’ sweatshirts, dresses and many other items that are just perfect for the season! The OVS kids’ clothing collection has in fact been designed to dress newborn girls and boys (0-36 months), young boys and girls (3-10 years) and teen boys and girls (10-15 years) in the latest fashions. Kids’ fashions are online with OVS!

SHOPPING ONLINE WITH COLLECT&PAY: DISCOVER THE PROMOTIONS AND THE NEW EXCLUSIVE COLLECTIONS

Enjoy the innovative experience of online shopping on OVS.it and with the OVS app. Discover all of the benefits available exclusively to you: like our Collect&Pay service that allows you to reserve your favourite items of clothing online and pay for them in store Keep up to date with the latest news about OVS and its products, and don’t miss out on even one of our upcoming special offers. Sign up for our newsletter and immediately receive a €20 voucher to spend on your online shop.

OVS&KIDS: THE OVS PORTAL FOR PARENTS AND KIDS

And for parents, we now have the OVS&Kids portal, the OVS site for mums and kids. Content, articles, contests, projects and much more to provide a unique, innovative experience for parents and kids. Like BULLISNO – Chi bulla perde [Bullying is for losers], a social project to prevent bullying and cyberbullying organised by OVS and Fare x Bene Onlus. The aim of the project is to communicate with new generations within their own social context - school. BULLISNO – Chi bulla perde [Bullying is for losers], is aimed at teachers and parents, providing them with useful tools to help in their important jobs as educators. You too can say NO to bullying and cyberbullying.